• June 12, 2025

Start Your Biryani Franchise with The Rolling Plate: A Profitable Cloud Kitchen Opportunity

In the evolving world of food delivery and quick-service dining, biryani continues to be a timeless favorite. Loved by all age groups and communities, biryani stands as a symbol of comfort, celebration, and culinary heritage. If you’re an aspiring entrepreneur dreaming of entering the food business, starting a biryani franchise under The Rolling Plate is your gateway to success.

With two proven business models—FOFO (Franchise Owned, Franchise Operated) and FOCO (Franchise Owned, Company Operated)—The Rolling Plate helps you launch a cloud kitchen with a low investment and strong backend support. And at the heart of this opportunity is one of their most exciting brands: Dumb Biryani.

Why Biryani? Why Now?

Before we explore the franchise models, let’s understand why biryani is one of the best-selling categories in India:

• Pan-India Popularity: From metros to small towns, biryani appeals to a wide customer base. 
• Highly Delivery-Friendly: Biryani travels well, retains its aroma and texture, and is ideal for cloud kitchens. 
• High Repeat Orders: The craving for biryani is frequent—be it lunch, dinner, or late-night hunger. 
• Menu Flexibility: Chicken, mutton, egg, veg, paneer, and regional variants—there’s always room to grow. 

In short, biryani is a dish that guarantees volume and consistency, especially in a cloud kitchen setup.

Introducing ‘Dumb Biryani’ by The Rolling Plate

Dumb Biryani is one of the flagship brands under The Rolling Plate’s portfolio. Built around the authentic dum cooking technique, this brand brings the rich, slow-cooked flavor of biryani to customers across India—delivered hot and fresh from cloud kitchens.

Each pack of Dumb Biryani is designed to impress: from the layered spices to the long-grain rice and the aroma that makes your mouth water. Whether it’s a hearty chicken biryani or a soulful veg option, Dumb Biryani caters to modern foodies seeking quality and tradition in every bite.

FOFO Model: Start Your Own Cloud Kitchen from Home

The FOFO (Franchise Owned, Franchise Operated) model is designed for hands-on entrepreneurs. If you want to run your own kitchen and serve delicious food backed by a successful brand, this model is for you.

Key Features:

• Low Investment: Start with just ₹1.9 lakhs + GST. 
• Operate from Home or Any Kitchen: Use existing kitchen space—no need for expensive commercial rentals. 
• Ready-to-Cook Meal Packs: The Rolling Plate sends pre-prepared packs, maintaining taste and consistency. 
• Full Operational Control: You manage preparation, packaging, delivery coordination, and local marketing. 
• Real Ownership: Enjoy full flexibility over your cloud kitchen operations. 

If you’re a home chef, a food enthusiast, or someone looking to run a profitable side hustle, the FOFO model gives you everything you need to succeed—without starting from scratch.

FOCO Model: Invest and Let the Company Operate

For those looking to invest without handling daily operations, the FOCO (Franchise Owned, Company Operated) model is the perfect fit. Here, you invest in the brand, and The Rolling Plate takes care of everything else.

Key Features:

• Investment Required: ₹2.9 lakhs + GST. 
• Hands-Free Setup: The company sets up the kitchen, hires staff, handles rent, and manages orders. 
• Monthly Revenue Share: Earn 19% of total monthly sales. 
• Brand Choice: Choose from 20+ in-house brands, including Dumb Biryani. 
• Ideal for Passive Income: No daily involvement needed from your end. 

This model is great for working professionals, NRIs, or investors who want to enter the food industry but prefer not to get involved in operations.

Why Choose The Rolling Plate?

The Rolling Plate is one of India’s fastest-growing food franchise platforms. With 300+ cloud kitchens across India, their system is tried, tested, and trusted.

Here’s what makes them stand out:

• 20+ Curated Brands: From biryani to street food, Chinese, North Indian, and more. 
• Centralized Supply System: All ingredients and meal kits are managed centrally to maintain quality. 
• Delivery-First Strategy: Optimized for Swiggy, Zomato, and direct online orders. 
• Marketing & Branding Support: Get access to creatives, promotions, and expert guidance. 
• Profitable, Scalable Format: Expand into multiple cities and kitchens as your business grows. 

Is Now the Right Time?

Yes. The cloud kitchen industry is booming, and online food delivery is at an all-time high. India’s F&B sector is shifting rapidly from dine-in to delivery-first models, especially in urban and semi-urban markets.

With a beloved product like biryani, a strong backend team, and two flexible investment models, this is the perfect time to grab your place in the food business.

Final Words

Whether you dream of preparing biryani from your home kitchen or earning passive income from a cloud kitchen network, Dumb Biryani by The Rolling Plate offers you a path to profit and pride. Choose the FOFO model if you want full ownership, or go for FOCO to earn without managing daily operations.

Take the first step today. The aroma of success begins with the first bowl of Dumb Biryani.